Campaign Manager

  • Location:
    Bromley
  • Salary:
  • Closing date:
    05/06/2020
  • reference:
    15963538

Direct Line Group

The role

COVID -19 update
We’re actively looking for people to join our teams and we’re committed in protecting your health and wellbeing during every step of our recruitment process.

If you’re successful in securing a role with us you’ll find we’ll be doing things a little bit differently and it may mean you’ll initially join our team by working from home.

During this time we’ll work with you to make sure you have the tools and equipment you need and that you feel part of our amazing DLG team!

Direct Line Group have a vacancy for a Senior Campaign Manager for a 12 month Fixed Term Contract. The Campaign Manager is responsible for planning and executing a full range of BTL campaigns for our Churchill brand, utilising a range of channels as appropriate, across warm (including up-sell and x-sell), cold, retention, in-life and data-appended data sources.

What you'll be doing:

Campaign Execution
Relationship manage key stakeholders to deliver all Churchill BTL activity
Focus on ‘Ruthless Commerciality’, process improvements and/or efficiency to contribute to the profitability of DLG Insurance
Develop and execute communications to ensure all creative is best in class, relevant and of the highest standard
Work with, and manage day-to-day relationships with, creative agencies and print providers to ensure collateral is produced in advance of monthly campaigns
Budgeting Risk
Work across DLG  to ensure efficient budget tracking and good commercial management
Ensure all Churchill communications adhere to DLG Financial Promotions requirements

What we are looking for:

Proven experience in BTL marketing
Analytical skills and an entrepreneurial approach to spot and act on opportunities to drive increased performance
Experience with creative content development and briefing
Good understanding of the financial services industry and working within a regulated environment
Ability to cope well in a busy environment and manage multiple campaigns at any one time
Good organisational skills and attention to detail
Capable of managing senior stakeholders and agencies

Apply Now

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